APPLICATION OF EQUITY PATTERNS IN PACKAGING DESIGN

Abstract

The
application
of
classic
patterns
to
product
 packaging
design
brings
unique
appeal,
attracts
 customers
and
creates
a
unique
mark
for
the
brand.
 Classic
patterns
are
like
a
thread
connecting
the
 past
and
present,
evoking
delicate
emotions
and
 expressing
brand
class.
This
research
article
will
 carefully
study
the
history
and
meaning
of
ancient
 Vietnamese
patterns.
From
there,
readers
can
 understand
the
importance
of
preserving
and
 developing
the
beauty
of
ancient
patterns.

In
fact,
there
are
many
ways
to
express
the
theme
 by
including
crafts,
costumes,
architecture,
etc.
 However,
to
develop
that
beauty
widely
and
 popularize
it
among
the
inner
and
outer
classes.
 Abroad,
application
in
packaging
design
is
a
pretty
 good
choice.
This
research
article
will
help
readers
 understand
more
about
packaging
design
and
how
 to
incorporate
ancient
patterns
into
packaging
in
a
 delicate
and
unique
way,
helping
to
remind
of
 traditional
values,
creating
a
sense
of
nostalgia
and
 close
to
customers.
This
research
article
will
 review
and
evaluate
the
application
of
equity
 signals
in
packaging
design
by
some
students
at
 FPT
Polytechnic
College.
The
first
step
is
to
 research
and
select
the
appropriate
antique
pattern
 for
the
product.
After
choosing
the
right
patterns,
 the
next
step
is
to
integrate
them
into
the
 packaging
design.
This
includes
determining
the
 location,
size
and
color
of
the
pattern
on
the
 packaging.
And
finally,
adjust
and
perfect
the
 packaging
design
to
ensure
harmony
and
 aesthetics.
During
the
design
process
there
will
be
 certain
difficulties
and
the
research
will
provide
 future
directions
to
help
The
application
of
the
 beauty
of
ancient
patterns
into
packaging
design
is
 further
developed