Research the needs of investors and guests in event organization

Authors

  • Thom, Le Thi

Keywords:

Demand, event, event organization, event investors, event guests

Abstract

Event organization is a creative service industry, a popular and effective form of marketing, so this activity is associated with the goal of conquering and satisfying the public/customers. invite. An event is successfully organized when the needs of the parties are satisfied. In the framework of this article, I want to emphasize the needs of event investors who are organizations/enterprises and guests/public when participating in the event and making a decisive contribution to the success of an event.

Downloads

Download data is not yet available.

Author Biography

  • Thom, Le Thi

    MA. National Academy of Public Administration

Published

2023-11-23

Issue

Section

APPLIED RESEARCH