Công nghiệp văn hóa toàn cầu trong kỷ nguyên số và trí tuệ nhân tạo: Cơ hội, thách thức và hành động chính sách
Keywords
cultural industry; artificial intelligence; digital transformation; content creation; heritage preservation;
Abstract
The article analyzes the profound impact of digital technology and artificial intelligence (AI) on the global cultural industry. The explosion of creative technologies such as generative AI, visual AI, digital platforms and virtual spaces is restructuring the creative process, distribution methods and cultural consumption models. In addition to opportunities to promote creativity, expand access and preserve heritage, the article clarifies challenges regarding copyright, ethics, artist identification and technological inequality. From there, the author proposes policy directions and strategies for sustainable cultural development, ensuring diversity, identity and humanity in the digital age.
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